Regular price $65.00 Sale

HYDRATEA generous dose of vitamins, minerals and antioxidants nourish the scalp’s lipid moisture barrier, as well as gently cleanse and restore moisture to hair without weighing things down.

Formulated with: Rosehip, Pomegranate, Banana, Bamboo, Aloe Vera, Sandalwood, Cupuacu Butter.

Designed for: Healthy to parched frequently washed hair and scalp.

Notes of: Uplifting citrus and crisp green grass.

FORTIFY: Antioxidants plus amino acids increase cellular proliferation and enhance circulation to promote hair growth, while thickening strands, nurturing the scalp and protecting from environmental and hormonal stressors.

Formulated with: Matcha*, Calendula flower*, Brahmi*, Frankincense*, Saw Palmetto*, Nettle.

Designed for: Fine, fragile or aging hair; imbalance, vitamin-deficient scalp.

Notes of: Grounding herbaceous woods.

Conscia is the vision of Nicole Brown and her longtime client Victoria Heldt. Nicole is a longtime hair stylist and owner of Tailored, one of San Francisco’s top salons. Nicole's longtime client Victoria Heldt, has a background as an investment manager overseeing a portfolio of renewable energy assets and has a passion for environmental sustainability. The two developed Conscia, which is salon-grade “mindful haircare” with a concentration not just on hair but also on scalp and mind. It is a collection of clean products made with active botanical ingredients, and without water in the formulations or plastic packaging. Conscia’s ultimate aim is to offer a premium self-care experience that combines holistic philosophy, social purpose and eco responsibility, and to build a community united by a more aware way of living.